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On stage at TechCrunch Disrupt in San Francisco, Mark Zuckerberg named a few products that he is impressed by. In particular, Spotify, Airbnb, Nike+ and Runkeeper caught the attention of the
Facebook co-founder and CEO. The first company he named was Spotify. He was straight to the point by stating that “Spotify is killing it right now.” Zuckerberg often picks Spotify as an
example of great interaction between the Facebook platform and a third-party app. Since integrating Facebook Connect and publishing to Facebook your Spotify activity, Spotify’s usage numbers
have sky-rocketed. Another important point to note is that Sean Parker, co-founder of Napster, Plaxo and Airtime, partner at Founders Fund, was president of Facebook during the early days
of the company. Parker invested $15 million in Spotify and serves on Spotify’s board. He was the one who announced the partnership between Facebook and Spotify in July 2011. The other
products all have a way to integrate with Facebook. But the relation between Facebook and these companies is less important. He may have simply picked them for the quality of the services.
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