Millennial and Gen Z economic malaise is creating a ‘treat culture’ as they turn to tiny purchases for a dose of daily escapism

feature-image

Play all audios:

Loading...

Success·CultureMillennial and Gen Z economic malaise is creating a ‘treat culture’ as they turn to tiny purchases for a dose of daily escapismBY Chloe BergerBY Chloe Berger“Treat culture is


related to burnout, hot girl walks, and being young in a decaying empire.” Getty Images