Warner bros. Discovery strikes 10-year deal to broadcast the french open in the u. S.

In this article * WBD Follow your favorite stocksCREATE FREE ACCOUNT Spain's Rafael Nadal reacts as he plays against Germany's Alexander Zverev during their men's singles

match on Court Philippe-Chatrier on day two of The French Open tennis tournament at The Roland Garros Complex in Paris on May 27, 2024.  Anne-christine Poujoulat | AFP | Getty Images Warner

Bros. Discovery's TNT Sports will be the new exclusive U.S. broadcaster of the French Open, also known as Roland-Garros, beginning in 2025, the company announced Tuesday. The

entertainment company signed a 10-year contract with the French Tennis Federation for an average of about $65 million per year, according to a person familiar with the matter. The deal is

set to make Warner Bros. Discovery the largest global broadcast partner to the Grand Slam tournament, which hosted 675,000 spectators this year. Warner Bros. Discovery-owned Eurosport has

been broadcasting the French Open to 55 countries outside the U.S. since 1989, according to a press release. "Roland-Garros perfectly aligns with our global sports strategy and our

commitment to adding premium live sports content to our TNT Sports portfolio. We look forward to serving fans with a best-in-class content experience and providing them with direct access to

more live Roland-Garros coverage than ever before," TNT Sports Chairman and CEO Luis Silberwasser said in the release. Per the agreement, the matches will be broadcast live on TNT, TBS

and TruTV, including simulcasts on the company's streaming platform Max. Before this deal, the tournament was broadcast in the U.S. by Comcast's NBC and streaming service Peacock

and the Tennis Channel through a sublicensing deal. TNT Sports announced it will have an on-site presence, including studio and announcing teams from multiple positions inside the Roland

Garros Stadium in Paris, with further details on coverage to be announced in the coming months. The news comes as Warner Bros. Discovery is launching a joint sports streaming service called

Venu with Disney's ESPN and Fox. Venu is set to launch this fall and will include TNT, TBS and TruTV in its offering of channels. Adding the French Open is more evidence that the

company wants to add live sports if the price makes sense for the investment. In the past three years, TNT Sports has acquired rights for the National Hockey League, NASCAR, U.S. Soccer, the

College Football Playoffs (through a sublicensing deal with ESPN), and now the French Open. Meanwhile, Warner Bros. Discovery is still in negotiations with the NBA to extend its partnership

to broadcast live games. While NBCUniversal has made an offer for the package of games TNT Sports has been carrying, Warner Bros. Discovery is focusing on a different package of games, CNBC

 previously reported. With the hangover from the Hollywood writers' strike and cost-cutting measures across the industry, including at Warner Bros. Discovery, media giants have been

leaning heavily on sports as a way to bring in bigger audiences and more advertising dollars. _Disclosure: Comcast is the parent company of NBCUniversal and CNBC._ _— CNBC's Alex

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