Itv announce major changes to lorraine and gmb with half of one show cut

A SPOKESMAN SAID IT WOULD ALLOW THE CHANNEL TO MAKE SAVINGS 14:54, 20 May 2025Updated 14:57, 20 May 2025 ITV has unveiled significant changes to its daytime TV schedule, with Lorraine's

airtime being cut by half an hour and Good Morning Britain getting a longer run. In a briefing held today, the network informed production staff and on-screen talent about the upcoming

adjustments. Lorraine Kelly's show will now be broadcast from 9.30am to 10am for 30 weeks of the year, shifting from its usual 9am start time. READ MORE S Club 7 star starts new life as

'survivalist and prepper' in Costa Rica Good Morning Britain is set to extend its airtime, starting at 6am and finishing at 9.30am, which is a change from its current finish time

of 9am. The programme will have a dedicated production team from ITV News at ITN. On days when Lorraine doesn't air, viewers can expect GMB to fill the slot until 10am. Other daytime

favourites, This Morning and Loose Women, will continue as normal in their slots of 10.30am to 12.30pm and 12.30pm to 1.30pm respectively, and both will be produced by ITV Studios from a new

central London location. Despite the shake-up ensuring presenters keep their jobs, some behind-the-scenes staff may face redundancy due to the reshuffle. Kevin Lygo, Managing Director of

ITV's Media and Entertainment Division, commented: "Daytime is a really important part of what we do, and these scheduling and production changes will enable us to continue to

deliver a schedule providing viewers with the news, debate and discussion they love from the presenters they know and trust as well generating savings which will allow us to reinvest across

the programme budget in other genres. Article continues below "These changes also allow us to consolidate our news operations and expand our national, international and regional news

output and to build upon our proud history of trusted journalism at a time when our viewers need accurate, unbiased news coverage more than ever." The broadcaster is in the midst of an

urgent cost-cutting campaign. ITV previously declared reductions in its soap opera schedule to save costs on Coronation Street and Emmerdale. Starting January 2026, both soaps will shift to

30-minute episodes every weekday evening.