To win maryland voters, candidates must address top issues

Maryland voters 50 and older are the most committed age group for voting in the 2024 election and appear to be on track to be deciders in the upcoming federal and state elections, according

to new AARP research. With key races in Maryland showing close numbers, candidates have an opportunity to win the support of these voters over the coming months by addressing their top

issues. While the economy and jobs and threats to democracy are top issues for voters in Maryland, between three- and four-fifths of voters 50-plus say Social Security, Medicare, policies

that help people remain in their homes as they age, and costs of prescription drug prices, utilities, and housing are all extremely or very important issues they will consider when deciding

how to vote. Moreover, Maryland voters 50-plus say they would be more likely to vote for candidates who commit to protecting Social Security and supporting family caregivers. METHODOLOGY

AARP commissioned the bipartisan polling team of Fabrizio Ward (R) and Impact Research (D) to conduct a survey of voters in Maryland. The firms interviewed 1,258 likely voters, which

includes a statewide representative sample of 600 likely voters, an oversample of 482 likely voters age 50 and older, and an additional oversample of 176 Black likely voters age 50 and

older. The interviews were conducted August 14–20, 2024 via live interviewer on landline (25%) and cellphone (35%), as well as SMS-to-web (40%). The sample was randomly drawn from the

Maryland voter list. For more information, please contact Kate Bridges, [email protected]. For media inquiries, contact External Relations at [email protected].